In a world where some people try to designate truth as “fake news”, perhaps it shouldn’t be so shocking that some people are also unable to distinguish severe distress in dogs for “cuteness”. Then again, it’s imperative that it is shocking otherwise we can neither uphold evidence-based factual reporting or make the world better for dogs.
Just as an anorexic needs to adjust there distorted perception to realise that their image in a mirror is not, in fact, obese, owners of brachycephalic dogs need to realise that dogs that can barely survive a night of (greatly disturbed) sleep are not struggling purely for the perverse entertainment of humans.
Pedigree Dogs Exposed has again highlighted the plight of these poor dogs with their Don’t Ignore The Snore campaign and a terrific video.
This video is distressing (I hope). It’s meant to be. It is of course the struggling dogs that I find distressing, but perhaps if people see humans in a similar condition it may, just may, trigger them to get their dogs treated and best of all, to stop buying them in the first place.